Video: Page 206
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Hulu Bidding War Heats Up
While the bidding fracas over Hulu begins to take on the dimensions of an all-out war, it appears that the brand’s suitors are unwilling to pay anywhere near its $2 billion valuation. Yahoo this weekend announced it would throw its hat into the ring, and the reported bid (between $600 mill...
May 28, 2013 -
Video ad agency Videology hauls in $60M
With an exceptionally healthy funding round for video ad agency Videology, supporters claim that video ad tech is alive and thriving.
By Wendy Parish • May 28, 2013 -
Explore the Trendline➔
FreshSplash via Getty ImagesTrendlineRetail Marketing
Top stories that underscore the leading influences on retail marketing, including Gen Z, pop culture and generative AI.
By Marketing Dive staff -
Sports Illustrated launches daily live video show
"SI Now Powered by Ford" will run on SI.com daily at 1:00 p.m. ET.
By Wendy Parish • May 28, 2013 -
5 web video firms join forces to ensure video ads are viewable
Web video ad producers have banded together to produce OpenVV, a common standard for measuring Web video viewability.
By Wendy Parish • May 23, 2013 -
5 brands that understand Vine
Since its launch in January, Vine has given brands another outlet for fun and effective content.
By Wendy Parish • May 23, 2013 -
Microsoft's Halo to become live-action series
Popular video game Halo will be turned into a live-action series with Stephen Spielberg as executive producer.
By Wendy Parish • May 21, 2013 -
TV networks worry over rising viewership of non-network originals
The increasing popularity of original content from Netflix, Amazon and others has traditional TV networks concerned.
By Wendy Parish • May 21, 2013 -
Buyers seek Nielsen video data, but YouTube resists
Buyers are pressuring publishers to guarantee audiences with Nielsen or comScore data.
By Wendy Parish • May 16, 2013 -
'Don't Back Zach' attacks Zach Braff's Kickstarter campaign
Break Media's ScreenJunkies is speaking out against celebrities using Kickstarter to fund projects.
By Wendy Parish • May 15, 2013 -
ABC expands Nielsen ratings to embrace mobile
ABC is launching a trial run with Nielsen to expand ratings to include video watched from mobile apps.
By Wendy Parish • May 14, 2013 -
The real truth about banner ads
Banner ads have recently come under fire in the advertising industry, these 5 facts help to set the story straight.
By Wendy Parish • May 14, 2013 -
Google-funded YouTube sitcom gets renewed for season two
The Fine Brothers' MyMusic sitcom has been renewed for another season on YouTube.
By Wendy Parish • May 13, 2013 -
Twitter Vines shared 4x more than online videos
Twitter Vine's six second clips get shared on average four times more than branded online videos.
By Wendy Parish • May 9, 2013 -
Youtube launches subscriptions, several brands sign up
YouTube is officially launching a paid subscription offering for interested brands.
By Wendy Parish • May 9, 2013 -
Buzzfeed, Starbucks launch 'With Your Face' video response option
The reaction-cam allows readers to react to a story with an animated GIF of their face.
By Wendy Parish • May 8, 2013 -
Facebook video ads are coming soon
Facebook plans to start introducing Newsfeed video ads as soon as July.
By Wendy Parish • May 7, 2013 -
DoubleTree launches highly-interactive YouTube channel
DTour is the new YouTube channel launched by DoubleTree hotels to inspire content-sharing from travelers.
By Wendy Parish • May 6, 2013 -
Non-profit makes horror film about student loans
The American Student Assistance is a launching its "Face the Red" campaign to promote its membership program.
By Wendy Parish • May 6, 2013 -
Digitas launches platform that can predict future YouTube stars
The "Emerging Talent Tracker" uses data to predict which YouTube users will become uber-popular.
By Wendy Parish • May 2, 2013 -
Mountain Dew pulls plug on 'most racist commercial in history'
Controversial rap star Tyler, The Creator was behind the ad.
By Davide Savenije • May 2, 2013 -
DreamWorks to pay $33M for YouTube channel for tweens and teens
DreamWorks animation has announced it will buy AwesomenessTV.
By Wendy Parish • May 1, 2013 -
Yahoo expands original content with new comedies, WWE deal
Yahoo continues to expand its content library with original productions and a deal with WWE.
By Wendy Parish • April 29, 2013 -
Weather Company to roll out original content on TV, web and mobile
In a presentation to ad buyers, The Weather Company revealed plans to produce original programming.
By Wendy Parish • April 29, 2013 -
Stand up goes mobile with Comedy Central
Comedy Central is bringing live standup to mobile phones, iPads, TVs and computers.
By Wendy Parish • April 29, 2013 -
Amazon is developing a Kindle TV set-top box
Amazon is busy creating a proprietary TV set-top box to join the Kindle product line.
By Wendy Parish • April 25, 2013