Data/Analytics: Page 143
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Simplify marketing with 5 social media tracking tools
Here's how to make your marketing easier with these 5 social media monitoring tools.
By Wendy Parish • March 28, 2013 -
Business Insider expands native ads with sponsored slideshows
The digital publication will broaden its ad offerings by adding sponsored slideshows.
By Wendy Parish • March 28, 2013 -
Explore the Trendline➔
sefa ozel via Getty Images
TrendlineAI and Marketing Data
Top stories that underscore the key role of artificial intelligence, generative and otherwise, for many CMOs looking to better manage troves of data.
By Marketing Dive staff -
What are the worst myths about mobile marketing?
Mobile marketing is full of myths and misconceptions, as these brands know quite well.
By Wendy Parish • March 28, 2013 -
Democrats to Obama: Select Rosenworcel for FCC chair
37 Senate Democrats sent a letter to President Obama suggesting he select Federal Communications commissioner Jessica Rosenworcel as the new FCC chair.
By Wendy Parish • March 27, 2013 -
Google debuts 'Full Value of Mobile' calculator
The "Full Value of Mobile" calculator tool helps brands to measure online and offline effects of mobile marketing.
By Wendy Parish • March 27, 2013 -
Brands add 'Pin It' button to banners
In an effort to raise the effectiveness of banner ads, some brands are creating "pinnable" banners to increase engagement.
By Wendy Parish • March 25, 2013 -
iPhone v. Android: Whose users are more social?
Recently released comScore research shows one brand's users are more active on social networks.
By Wendy Parish • March 25, 2013 -
Optimize your blog for mobile
The use of mobile devices is increasing as a fast rate meaning your blog needs to be mobile-friendly.
By Wendy Parish • March 25, 2013 -
World's Fastest Agency communicates only by Twitter
The newly launched World's Fastest Agency speeds up the creative process by only using 140 characters.
By Wendy Parish • March 25, 2013 -
Will Capital One get Charles Barkley to tweet?
Capital One has hired Twitter-hater Charles Barkley as a spokesperson for its social media-heavy March Madness campaign.
By Wendy Parish • March 25, 2013 -
Facebook Works on Incorporating the Hashtag, and Other Marketing Stories of the Week
Nowadays, it feels like every social network and online platform has some sort of tool designed for marketers. Whether we know it or not, many of these networks and services are adding business pages, analytics, and even automation into their functionality.
March 24, 2013 -
Content Marketing Strategy: How to Engage Influencers in Your Industry
CMI's blog strategy is a case in point on how engaging influencers in your industry can lead to content marketing success. Find out how it worked for us.
March 23, 2013 -
FCC chairman announces departure
FCC chairman Julius Genachowski is set to announce today his is stepping down from his post.
By Wendy Parish • March 21, 2013 -
SearchCap: The Day In Search, March 21, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: A Primer On How To Get The Most Out Of Sitemaps Search crawlers are becoming more and more effective every day in discovering new content pages on websites. But...
March 21, 2013 -
Twitter Patent Itself
Twitter has been recognized by the U.S. Patent and Trademark Office (USPTO) as an invention. The applicants are listed as Jack Dorsey and Christopher Isaac, alias Biz Stone, and the patent application now approved pretty much describes Twitter.
March 21, 2013 -
Twitter Turns 7: Now With 200 Million Active Users
Twitter turned 7 years old today. The social network now has 200 million active users – up from 140 million active users last year. More than 400 million of the 140-characters tweets are sent every day – up from 340 million last year.
March 21, 2013 -
ReadWrite editor-in-chief moves to HubSpot
Dan Lyons, editor-in-chief of tech blog ReadWrite, is leaving his post for a position with marketing software company HubSpot.
By Wendy Parish • March 20, 2013 -
Pricing Engine is 'one stop shop' marketing for small businesses
Marketing platform Pricing Engine seeks to bring big business marketing to entrepreneurs.
By Wendy Parish • March 20, 2013 -
Watch social TV app Viggle's first commercial
Viggle, a social TV second screen app, launches first TV commercial and hires first agency of record.
By Wendy Parish • March 20, 2013 -
5 creatives uses of data by brands
Meet 5 brands that are using data creatively to market their brands.
By Wendy Parish • March 20, 2013 -
Two-thirds of businesses can't connect social to business goals
Results of the Altimeter Group's study show that a majority of businesses struggle to find clear metrics for social business.
By Wendy Parish • March 19, 2013 -
Pinfluencer changes name to Piqora, launches Gallery
Pinterest marketing firm Pinfluencer has changed its name in a rebranding effort.
By Wendy Parish • March 19, 2013 -
Word to the wise: 10 tips for brands
The Huffington Post is acting as an adviser to brands, offering guidance in content creation.
By Wendy Parish • March 19, 2013 -
Coca-Cola study: Online buzz has no impact on sales
An internal study from Coca-Cola found online buzz had no measurable impact on short-term sales.
By Wendy Parish • March 18, 2013 -
How to run a content marketing campaign without a budget
If the budget for a content marketing campaign is nonexistent, these 5 free tools can help.
By Wendy Parish • March 18, 2013
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