Mobile: Page 325
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Deep Dive
5 digital overhauls that work in marketers' favor
Will these more streamlined, modern designs succeed in driving revenue?
By Wendy Parish • Oct. 25, 2013 -
Facebook video ads move to mobile
In-stream video ads will now be an option for Facebook advertisers
By Wendy Parish • Oct. 22, 2013 -
Explore the Trendline➔
zhuweiyi49 via Getty Images
TrendlineTop 5 stories from Marketing Dive
From the evolution of influencer marketing and paid media to the ongoing importance of data and culture, here's a look at key trends driving marketing in 2025.
By Marketing Dive staff -
Google keywords purchases now extend across multiple devices
Google's new "Enhanced Campaigns" has advertisers bidding on key words across multiple devices.
By Wendy Parish • Oct. 21, 2013 -
New mobile ad tool catches users at the 'perfect moment'
Precision Moments Targeting from Kiip works to bring mobile rewards to the right user at the exact right moment.
By Wendy Parish • Oct. 21, 2013 -
Mountain Dew debuts Vine-based ads for TV sports shows
Mountain Dew will air micro-video ads on TV during NASCAR racing this weekend.
By Paul Conley • Oct. 17, 2013 -
Snapchat for storytelling? NowThisNews figured it out
The mobile video news organization is running short form stories on the social mobile app.
By Wendy Parish • Oct. 15, 2013 -
Foursquare opens its arms to SMB advertisers
The expansion is Foursquare's latest effort to grow its revenue streams.
By Wendy Parish • Oct. 14, 2013 -
New FCC regulations require written consent before auto-dial
Many telemarketing companies may face noncompliance and potential lawsuits as regulations for consent change.
By Wendy Parish • Oct. 14, 2013 -
Google among Fortune 100 firms not meeting its own best mobile practices
The search giant appears at No. 20 on The Search Agency's rankings.
By Wendy Parish • Oct. 11, 2013 -
Does Airpush's Hubbl acquisition signal a push for mobile native advertising?
A product may be in beta by December.
By Wendy Parish • Oct. 10, 2013 -
Brands find success with Flipboard as it hits 90 million users
The mobile news reader has nearly double its user base since April.
By Wendy Parish • Oct. 8, 2013 -
Deep Dive
Twitter's IPO: The details marketers need to know
The micro-blogging platform holds plenty of potential, especially in social TV advertising.
By Roger Riddell • Oct. 4, 2013 -
McDonald's hires Amazon, Yahoo vet as first ever chief digital officer
Atif Rafiq will help the fast food juggernaut reach consumers in the mobile space.
By Wendy Parish • Oct. 3, 2013 -
M-commerce is beating desktop use for online retail time
More than half of retail website minutes are gained through mobile shopping, according to a new report.
By Philip Nations • Oct. 2, 2013 -
Facebook ads now target users based on their apps
Mobile app marketers stand to benefit from the social network's newest ad feature.
By Wendy Parish • Oct. 1, 2013 -
Are ads coming to the Gmail app?
Evidence in the code for the new Gmail Android app points to a "yes."
By Wendy Parish • Oct. 1, 2013 -
5 publishers getting creative on Instagram
With inventive ideas, Instagram can be a great platform for publishers to shine.
By Wendy Parish • Oct. 1, 2013 -
Has Android app Locket unlocked a mobile ad secret?
The two-month-old app already has 150,000 users and at least a dozen brands lining up to advertise.
By Wendy Parish • Sept. 29, 2013 -
Hooters is turning 30 and celebrating on Instagram
The restaurant chain is inviting former waitresses to snap Instagram selfies at their old stomping grounds on Oct. 4.
By Wendy Parish • Sept. 28, 2013 -
SMBs have new options with Yahoo's Stream Ads App
The app gives advertisers a self-serve option to run ads across all devices.
By Wendy Parish • Sept. 27, 2013 -
Google takes Glass on tour
The tour kicks off in Durham, N.C., with future dates to be determined.
By Wendy Parish • Sept. 27, 2013 -
Mobile ad budgets are twice what they were two years ago
An average annual marketing budget in 2013 is $242,750.
By Wendy Parish • Sept. 24, 2013 -
Despite $900M write-down, Microsoft still betting on the Surface
Microsoft still plans to aggressively market the new generation of Surface tablets despite an unimpressive showing of the first versions.
By Wendy Parish • Sept. 23, 2013 -
YouTube to Add Offline Viewing to Mobile Apps
At the moment to view videos on YouTube on a mobile device, you have to be connected to some sort of internet connection. That will change in November however, with Youtube revealing plans to add a new offline mode to its applications.
Sept. 23, 2013 -
Samsung pokes fun at Apple fans with Galaxy S4 virtual line
Samsung rewarded fans tweeting about the brand by bumping them up in a virtual line to get a free smartphone.
By Wendy Parish • Sept. 23, 2013
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