Social Media: Page 268
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As ad rates drop, websites explore ad-free possibilities
Online ad revenue is on the decline, forcing websites to find alternative sources of revenue.
By Wendy Parish • March 29, 2013 -
Amazon buys bookloving social network Goodreads
Is Amazon trying to brush up on literature possibilities for Kindle?
By Wendy Parish • March 28, 2013 -
Explore the Trendline➔
FreshSplash via Getty ImagesTrendlineRetail Marketing
Top stories that underscore the leading influences on retail marketing, including Gen Z, pop culture and generative AI.
By Marketing Dive staff -
Simplify marketing with 5 social media tracking tools
Here’s how to make your marketing easier with these 5 social media monitoring tools.
By Wendy Parish • March 28, 2013 -
McCann’s new, improved social media arm will stay up all night
Top ad agency McCann Erickson New York has expanded and renamed its social media division to McCann Always On.
By Wendy Parish • March 27, 2013 -
Facebook’s news feed ads are based on user’s internet history
The new Facebook ads allow brands to target internet histories as opposed to user profiles.
By Wendy Parish • March 27, 2013 -
Yahoo acquihires 17-year-old and his news-reading app, Summly
Yahoo has purchased Summly, a news-reading app developed by 17-year-old Nick D’Alosio.
By Wendy Parish • March 26, 2013 -
Who is ‘The Enforcer’ of online advertising?
As part of her role at the Better Business Bureau, Genie Barton enforces Digital Advertising Alliance’s AdChoices program.
By Wendy Parish • March 25, 2013 -
HBO hires 360i for social media campaign
360i will supplement the social media work already being handled internally at HBO.
By Wendy Parish • March 25, 2013 -
iPhone v. Android: Whose users are more social?
Recently released comScore research shows one brand’s users are more active on social networks.
By Wendy Parish • March 25, 2013 -
Social media lingo permeates traditional advertising
The language of social media has become part of the common advertising vernacular.
By Wendy Parish • March 25, 2013 -
World’s Fastest Agency communicates only by Twitter
The newly launched World’s Fastest Agency speeds up the creative process by only using 140 characters.
By Wendy Parish • March 25, 2013 -
Will Capital One get Charles Barkley to tweet?
Capital One has hired Twitter-hater Charles Barkley as a spokesperson for its social media-heavy March Madness campaign.
By Wendy Parish • March 25, 2013 -
Facebook Works on Incorporating the Hashtag, and Other Marketing Stories of the Week
Nowadays, it feels like every social network and online platform has some sort of tool designed for marketers. Whether we know it or not, many of these networks and services are adding business pages, analytics, and even automation into their functionality.
March 24, 2013 -
Content Marketing Strategy: How to Engage Influencers in Your Industry
CMI’s blog strategy is a case in point on how engaging influencers in your industry can lead to content marketing success. Find out how it worked for us.
March 23, 2013 -
Facebook quietly changes cover photo guidelines
The social network changed cover photo guidelines to allow for calls-to-action.
By Wendy Parish • March 22, 2013 -
Consumers don’t trust social media marketing
Forrester Research’s study of 58,000 online consumers revealed cynical attitudes about social media marketing.
By Wendy Parish • March 22, 2013 -
What’s new on Pinterest’s redesigned site?
Discover the new features of Pinterest’s site redesign.
By Wendy Parish • March 22, 2013 -
Twitter patents Twitter
The social network has created a broad patent describing the Twitter service.
By Wendy Parish • March 22, 2013 -
Twitter Patent Itself
Twitter has been recognized by the U.S. Patent and Trademark Office (USPTO) as an invention. The applicants are listed as Jack Dorsey and Christopher Isaac, alias Biz Stone, and the patent application now approved pretty much describes Twitter.
March 21, 2013 -
Twitter Turns 7: Now With 200 Million Active Users
Twitter turned 7 years old today. The social network now has 200 million active users – up from 140 million active users last year. More than 400 million of the 140-characters tweets are sent every day – up from 340 million last year.
March 21, 2013 -
3 red flags to hiring a social media manager
When interviewing a candidate for social media manager, there are 3 common phrases that should raise a red flag.
By Wendy Parish • March 21, 2013 -
Yahoo acquires Jybe
Yahoo announces the acquisition of Jybe, a recommendation technology startup.
By Wendy Parish • March 21, 2013 -
15 reasons banner ads should go away
Although still quite popular, the banner ad is a menace to online advertising.
By Wendy Parish • March 21, 2013 -
YouTube hits 1B monthly unique visitors
The video sharing network announced it now receives 1 billion unique visitors a month, making it the second largest social network.
By Wendy Parish • March 20, 2013 -
Amazon debuts ‘Send to Kindle’ button
Amazon announced a new “Send to Kindle” button that allows users to send content to their Kindle directly from a website.
By Wendy Parish • March 20, 2013