Mobile: Page 328
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How Gmail's new inbox will impact marketers
The new Gmail inbox user interface separates marketing emails from "social" emails, raising serious questions for marketers.
By Wendy Parish • July 3, 2013 -
Deep Dive
5 brands doing it right on Instagram Video
Brands are jumping on the Instagram Video bandwagon quickly; check out 5 brands that get it.
By Wendy Parish • July 3, 2013 -
Explore the Trendline➔
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TrendlineRetail Marketing
Top stories that underscore the leading influences on retail marketing, including Gen Z, pop culture and generative AI.
By Marketing Dive staff -
5 hotel chains develop feature-filled mobile apps
Traveling guests want to be able to do everything with their mobile devices; these 5 hotels are providing the apps to do so.
By Wendy Parish • July 2, 2013 -
New York Times launches standardized interactive ads for iPad
The purpose of the ad offering is to bring rich-media ads from the desktop to the tablet.
By Wendy Parish • July 1, 2013 -
New York Times Rolls Out Annoying Ad Format, and Other Stories You Missed Today
Lots going on today in the world of marketing and beyond. If you haven’t been on Facebook for the past day or so you may not have seen the roughly four trillion posts about the latest good news: The Supreme Court ruled that same-sex couples are entitled to
June 27, 2013 -
FTC celebrates 10th anniversary of Do Not Call list with largest fine in history
The FTC fined Mortgage Investors Corporation $7.5 million; the biggest DNC fine in history.
By Wendy Parish • June 27, 2013 -
Barnes & Noble retires Nook HD
After fierce tablet competition, Barnes & Noble will stop production of the Nook HD.
By Wendy Parish • June 26, 2013 -
Pandora multiplies its in-car listeners by four
Internet radio Pandora increases in-car listeners to 2.5 million -- more than four times what was reported last year.
By Wendy Parish • June 25, 2013 -
Grow Mobile unveils new mobile app marketing platform
Grow Mobile has released a new mobile app marketing platform that they call "revolutionary."
By Wendy Parish • June 25, 2013 -
ESRB helping mobile apps comply with Children's Online Privacy Protection
Updates to the Children's Online Privacy Protection (Coppa) go into affect July 1.
By Wendy Parish • June 25, 2013 -
10 companies that increased ad spending the most in 2012
Samsung tops the list of fastest growing ad spenders, ramping up its efforts to take on Apple.
By Wendy Parish • June 24, 2013 -
Parents—the new hot market for mobile advertisers, app makers
Mobile marketers and app developers are aggressively going after parents of children 0-3.
By Wendy Parish • June 21, 2013 -
Amazon, Apple to Lock Horns in Court August 19th
For more than a year now, Apple has pursued Amazon in every legal channel in hopes of curtailing the digital retailer’s use of the term “Appstore” to market its store for Android applications. Last summer, Apple even suggested that Amazon is intentionally trying to trick and con...
June 20, 2013 -
Does Apple Deserve Most Credit for Mobile Payments Explosion?
According to the latest industry estimates, mobile payment transactions are projected to reach $1.3 trillion by 2017. Playing a huge role in this development will be mobile POS systems that involve today’s top tablets and smartphones. As of early 2013, smartphones have reached fifty percent...
June 20, 2013 -
How Facebook's ad cuts impact advertisers
Facebook's recent move gives advertisers more simple and streamlined options.
By Wendy Parish • June 19, 2013 -
Broadbrand for all is top priority for FCC chairman nominee
Tom Wheeler said broadband for all will be his top priority in a statement before the Senate commerce committee.
By Wendy Parish • June 18, 2013 -
Study: Mobile ads offering rewards perform better
A recent study reveals rewards-based mobile ads receive a positive reaction twice as often as ads without rewards.
By Wendy Parish • June 17, 2013 -
Microsoft tablet ad pokes fun at Siri
In a spot for Dell's XPS 10 tablet, Microsoft makes fun of Siri to show comparisons to iPad.
By Wendy Parish • June 17, 2013 -
Summer blockbusters produce 6-sec trailers with Vine
Marketers like Regal Entertainment are utilizing Vine to fill seats of movie theaters this summer.
By Wendy Parish • June 16, 2013 -
Samsung seeking PR agency to unify brand across devices
Samsung has launched a PR agency review to help promote the electronics brand globally.
By Wendy Parish • June 14, 2013 -
Yahoo acquires GhostBird Software for mobile Flickr
Yahoo's acquisition of GhostBird will give Flickr more options for photos.
By Wendy Parish • June 13, 2013 -
Ford geofences Bonnaroo festival with mobile ads
The car maker geofenced the 700-acre festival grounds as part of its mobile marketing efforts.
By Wendy Parish • June 13, 2013 -
IBM rolls out ads that actually help people
IBM is joining in on the trend of advertising that actually serves a purpose.
By Wendy Parish • June 11, 2013 -
Pew research: 34% of Americans now own a tablet
Tablet owners are most likely to be suburban parents.
By Wendy Parish • June 10, 2013 -
Apple to unveil iTunes Radio—but can it compete with Spotify?
Apple is set to debut their music streaming service next week.
By Wendy Parish • June 10, 2013
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