Video: Page 203
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Milk challenges omelet, breakfast burrito in 'Protein Fight Club'
In a new video spot, Milk Processor Education Program pits milk against other popular breakfast items to compare protein content.
By Wendy Parish • Aug. 21, 2013 -
Big Ten Network gives insider peek to training camps with Instagram Video
The network's Tom Dienhart has been catching snippets of training camp on Instagram to share with football fans.
By Wendy Parish • Aug. 20, 2013 -
Explore the Trendline➔
FreshSplash via Getty Images
TrendlineRetail Marketing
Top stories that underscore the leading influences on retail marketing, including Gen Z, pop culture and generative AI.
By Marketing Dive staff -
Serbian sites black out in blind-awareness campaign
Creatives at McCann Belgrade and MRM Belgrade have launched a "Web Blackout" to raise awareness for Serbian advocacy group White Cane.
By Wendy Parish • Aug. 19, 2013 -
Vitaminwater's #makeboringbrilliant campaign pranks subway riders
Vitaminwater teams up with CollegeHumor to film a prank panhandler on a New York subway.
By Wendy Parish • Aug. 19, 2013 -
Global ad buys move closer to reality
The idea of marketing globally has long been a dream, but with mergers like the Publicis and Omnicom deal, it isn't far from reality.
By Wendy Parish • Aug. 18, 2013 -
Researchers say AOL's Adap.tv has seriously suspect inventory
AOL acquired Adap.tv for $405 million last week, but may not have received the deal they expected.
By Wendy Parish • Aug. 15, 2013 -
General Mills takes Pillsbury business away from Saatchi
Hans Strudel was just getting started.
By Brian Warmoth • Aug. 14, 2013 -
5 brands that understand mobile video
Mobile video has taken off in 2013 and brands are scrambling to catch up; check out five who just 'get it.'
By Wendy Parish • Aug. 14, 2013 -
Notorious adware company hijacks YouTube
Notorious ad fraud perpetrator Sambreel is back and shoving ads on YouTube.
By Wendy Parish • Aug. 13, 2013 -
Hollywood's Cimarron Group closes its doors
The leading marketing firm handled campaigns for major studio films for over 30 years.
By Roger Riddell • Aug. 13, 2013 -
Will this ad save Jell-O?
Kraft's dessert brand focuses on disappointment to promote its pudding in its new "Fun things up" campaign.
By Brian Warmoth • Aug. 13, 2013 -
Twitter partners with Viacom to sell VMA ad packages
The companies are selling ad packages that include promoted tweets and videos posted to Twitter before, during and after MTV's VMAs.
By Wendy Parish • Aug. 13, 2013 -
Kraft joins growing marketing trend with profanity-based catchphrase
Kraft is the latest brand to use cheeky tactics to relate to consumers.
By Wendy Parish • Aug. 13, 2013 -
HTC launches $1B marketing campaign starring Robert Downey Jr.
The cell phone maker signed the "Iron Man" star to a two-year deal reportedly worth $12 million.
By Roger Riddell • Aug. 12, 2013 -
Applebee's encourages lunch breaks with line of inflatable decoys
The chain's clever marketing campaign doubles as an additional revenue stream via Amazon.
By Roger Riddell • Aug. 8, 2013 -
Good news for brands: Instagram 4.1 allows video uploading
With new updates to Instagram, brands can upload pre-recorded video.
By Wendy Parish • Aug. 8, 2013 -
Nielsen and FreeWheel team up to expand Online Campaign Ratings
Nielsen has expanded the relationship with video platform FreeWheel to streamline the usage of Nielsen's OCR.
By Wendy Parish • Aug. 8, 2013 -
AOL announces Adap.TV acquisition after reporting strong earnings
CEO Tim Armstrong expects the deal to "double AOL revenue."
By Roger Riddell • Aug. 7, 2013 -
This kid is the new mascot for Pillsbury Toaster Strudel
His name is Hans Strudel, and he will be the Pillsbury Doughboy's newest brand companion.
By Brian Warmoth • Aug. 6, 2013 -
Nielsen Study: Proof of causal relationship between tweets and live TV ratings
Study from Nielsen proves the long held belief that tweets increase TV ratings and vice versa.
By Wendy Parish • Aug. 6, 2013 -
New data driven cable brand follows Netflix's lead
Cox Communications' new brand Contour is following Netflix's lead by using data to make viewing suggestions.
By Wendy Parish • Aug. 5, 2013 -
New York Times hopes video will help declining revenue
The major publisher is looking to create "significantly more" video content in an effort to lure more advertising dollars.
By Wendy Parish • Aug. 1, 2013 -
Blu e-Cigs hires Jenny McCarthy for TV spot, webisodes
An anti-smoking group questions the choice of leading e-cigarette brand Blu's hiring of actress Jenny McCarthy as its new spokesperson.
By Wendy Parish • Aug. 1, 2013 -
Tampon ads grow up
Forget the blue liquid and the visions of horseback riding, these tampon ads treat women as real adults.
By Wendy Parish • Aug. 1, 2013 -
New Facebook TV-style ad will set you back $2.5M
Facebook expects to start offering 15-second video ads later this year.
By Wendy Parish • July 31, 2013
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