Social Media: Page 235
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Deep Dive
Friday Roundup: Instagram's rapid ascent and Apple may boost social media presence
These are the 'need-to-know' marketing stories of the week.
By Mattie Quinn • Dec. 11, 2014 -
InPowered only cares about 'actual engagement,' wants to fight clickbait
Content engagement platform is looking to combat clickbait with its newest version.
By Wendy Parish • Dec. 10, 2014 -
Explore the Trendline➔
Getty Images
TrendlineTop 5 stories from Marketing Dive
From the continued rise of artificial intelligence to the emergence of new digital channels, here's a look at key trends driving marketing in 2025.
By Marketing Dive staff -
Facebook expands Trending out to mobile
Social giant tries to catch up to Twitter in real-time news race.
By Wendy Parish • Dec. 10, 2014 -
Instagram hits milestone number, will start verifying brand accounts
There are now 300 million monthly users on the photo-sharing app, surpassing Twitter.
By Mattie Quinn • Dec. 10, 2014 -
Could Apple be breaking its social media silence?
Company is looking to hire a Head of Social Media and Content in L.A.
By Wendy Parish • Dec. 9, 2014 -
Yahoo launches app install ads
Developers can now run ads on Yahoo sites, Tumblr, and Yahoo apps.
By Wendy Parish • Dec. 9, 2014 -
Is this a turning point for native ads?
Native ad tech firm TripleLift announced an integration with five major automated ad-buying tools.
By Wendy Parish • Dec. 9, 2014 -
GoDaddy turns to the tried-and-true for Super Bowl commercial: Puppies
Social media can name the puppy with the hashtag #GoDaddyPuppy.
By Wendy Parish • Dec. 9, 2014 -
Anheuser-Busch plans four social media command centers for Super Bowl
The beer brand will generate real-time content from centers in Phoenix, New York, St. Louis, and Palo Alto, CA.
By Wendy Parish • Dec. 9, 2014 -
Finally: Facebook search for specific posts is here
Users will now have the ability to search for previous posts using Graph.
By Wendy Parish • Dec. 9, 2014 -
Look out TV—digital ad spend is closing the gap
Projections mark 2019 as the year digital spend will be equal to TV spend.
By Wendy Parish • Dec. 9, 2014 -
UK Post Office crowdsources Vine creators
London Post Office asks Vidsy community to "Pass the Parcel."
By Wendy Parish • Dec. 7, 2014 -
Movie studios tune in to social chatter
New PreAct service helps movie studios harness social conversations to make marketing decisions.
By Wendy Parish • Dec. 7, 2014 -
Walmart wins social media for Cyber Monday
Retailer dominates YouTube views with 50% of all views for top 100 retailers.
By Wendy Parish • Dec. 7, 2014 -
Facebook is serious YouTube video ad rival, says Heineken
Brand exec claims the social giant is now on par with YouTube when it comes to video ad performance.
By Wendy Parish • Dec. 5, 2014 -
69% of online sharing activity is still 'dark'
Radium One reports that majority of sharing still can't be tracked.
By Wendy Parish • Dec. 4, 2014 -
British beauty brand turns Instagram into an advent calendar
Followers can win prizes by sending in own holiday photos.
By Wendy Parish • Dec. 3, 2014 -
Accenture adds to digital-marketing arsenal with Reactive buy
Independent Australian ad agency will help Accenture compete with IBM, Deloitte, and Dell.
By Wendy Parish • Dec. 2, 2014 -
Facebook has a host of stocking stuffers for mobile app advertisers
New features include autoplay video and guaranteed ads views.
By Wendy Parish • Dec. 2, 2014 -
Heineken sends beer and holiday cheer with #SparkMyParty promotion
Twitter contest brings beer and decorations to fans for a holiday party.
By Wendy Parish • Dec. 2, 2014 -
Stella Artois is the first beer brand to buy Instagram ads
Anheuser-Busch brand taps into trend of sharing food and drink on the app.
By Wendy Parish • Dec. 1, 2014 -
Arby's makes apology commercial to Pepsi
Fast-food chain forgets ad deal it made with Pepsi.
By Wendy Parish • Dec. 1, 2014 -
This year's Black Friday and Cyber Monday the most social ever
Top hashtag over the holiday weekend was #BlackFriday.
By Wendy Parish • Dec. 1, 2014 -
Vox plans outside ad expansion with new round of funding
The $46.5M will go towards heavy production of content—particularly video.
By Wendy Parish • Dec. 1, 2014 -
French city is now sans billboards
Grenoble will be ad free in 2015.
By Wendy Parish • Nov. 30, 2014
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