Jessica Deyo
EditorJess Deyo is an editor with Marketing Dive. An Ohio native, she graduated from Ohio University’s E.W. Scripps School of Journalism in 2020. Before joining Marketing Dive, she was an associate editor at a regional business magazine. She enjoys staying active outdoors and expanding her collection of plants.
66 articles by Jessica Deyo
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E.l.f. forecasts ‘glow storm’ with The Weather Channel, Meghan Trainor
Dec. 8, 2022 -
Adidas, Snapchat partner for exclusive Bitmoji Fashion Drop
Dec. 7, 2022 -
Los Angeles Rams kicks off live in-venue AR app sponsored by SoFi
Dec. 5, 2022 -
Disney and Snapchat partner for AR lens ahead of latest ‘Avatar’ release
Nov. 23, 2022 -
PepsiCo bridges snacks and beverages for shared holiday ad
Nov. 22, 2022 -
Twitch bets on livestream shopping with expanded holiday programming
Nov. 21, 2022 -
Campaign Trail: Why Lexus said no to the yellow brick road
Nov. 18, 2022 -
Allstate sparks mocktail inspiration on Instagram in safe driving push
Nov. 17, 2022 -
Kraft Heinz enlists diners to urge restaurants to offer its ketchup
Nov. 16, 2022 -
Frito-Lay deepens World Cup strategy with age-old naming debate
Nov. 15, 2022 -
Gift giving meets revenge living: Why experiences are so important this holiday season
Nov. 14, 2022 -
The value of blending: Inside E.l.f’s post-cookie mobile strategy
Nov. 10, 2022 -
Amazon expands wellness biz with Planet Fitness tie-up
Nov. 9, 2022 -
Peloton goes beyond the workout for holiday push
Nov. 8, 2022 -
Pacsun expands metaverse presence for the holidays
Nov. 7, 2022 -
How brands can leverage Apple’s Live Activities feature
Nov. 3, 2022 -
Michelob Ultra spotlights first woman in Boston Marathon for empowerment campaign
Nov. 2, 2022 -
Inside American Eagle’s holiday social media strategy
Oct. 31, 2022 -
Apple draws Meta’s ire again with new policy around boosted posts
Oct. 27, 2022 -
Oscar Mayer gives away a lifetime supply of bacon for World Vegan Day
Oct. 26, 2022 -
Outback Steakhouse expands NIL partnerships for latest campaign
Oct. 25, 2022 -
Why brands should go beyond a metaverse cameo
Oct. 21, 2022 -
More than a crunch: How a 1.5 second tune changed the Tostitos brand
Oct. 20, 2022 -
American Eagle CMO says now’s the time for marketers to take risks
Oct. 19, 2022 -
Why Liquid Death doesn’t chase viral social media trends
Oct. 18, 2022