Jessica Deyo
EditorJess Deyo is an editor with Marketing Dive. An Ohio native, she graduated from Ohio University’s E.W. Scripps School of Journalism in 2020. Before joining Marketing Dive, she was an associate editor at a regional business magazine. She enjoys staying active outdoors and expanding her collection of plants.
101 articles by Jessica Deyo
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Ford shifts toward purpose with ‘Euphoria’ star Sydney Sweeney
March 22, 2023 -
Meta’s ‘year of efficiency’ brings lofty AI ambitions — and more mass layoffs
March 16, 2023 -
Amazon Prime embraces mustaches in global campaign with Olivia Wilde
March 14, 2023 -
Aéropostale’s expansive metaverse strategy kicks off with Tesla giveaway
March 13, 2023 -
Coke brings world-renowned art to life in ‘Masterpiece’ push
March 9, 2023 -
QuickBooks caters to film tourists by highlighting small business cameos
March 7, 2023 -
E.l.f. Cosmetics pens new song in big bet on O Face lipstick
March 6, 2023 -
Do Meta, Snap’s new AI bets signal a social media shift?
March 2, 2023 -
Maybelline enlists its first-ever digital avatar for mascara launch
Feb. 28, 2023 -
Why Kind keeps it simple in latest wellness-focused marketing play
Feb. 27, 2023 -
81% of consumers embraced influencer marketing in the past year, study finds
Feb. 23, 2023 -
Patrón Tequila serves AI-generated cocktails for National Margarita Day
Feb. 21, 2023 -
How social media marketing for Super Bowl LVII performed against traditional ads
Feb. 15, 2023 -
Inside State Farm’s Super Bowl LVII mobile strategy
Feb. 9, 2023 -
ZipRecruiter partners with Ant-Man to showcase job-seeking tech
Feb. 7, 2023 -
Michelob Ultra, Instacart support Super Bowl push with shoppable TV ads
Feb. 2, 2023 -
Many brands are ‘reluctant buyers’ of ads on retail media networks
Jan. 31, 2023 -
Busch Light enlists Sarah McLachlan for Super Bowl LVII
Jan. 30, 2023 -
What TikTok’s shifting US presence means for social media
Jan. 26, 2023 -
Martha Stewart makes metaverse debut with Oreo
Jan. 24, 2023 -
Gatorade marks Fast Twitch rollout with big game giveaway
Jan. 23, 2023 -
YouTube reclaims VidCon title sponsorship, replacing TikTok
Jan. 19, 2023 -
9 marketing trends to watch as 2023 tests transformation bets
Jan. 18, 2023 -
Ketel One vodka embraces cocktail culture in new campaign
Jan. 17, 2023 -
What Instagram’s Shop tab removal means for social media
Jan. 12, 2023