Social Media: Page 224
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Pinterest cuts spam clicks in half with 'Stringray'
New system reduces time of eliminating spam links from 4 hours to milliseconds.
By Wendy Parish • Feb. 22, 2015 -
Deep Dive
Birdman won Best Picture at the Oscars, but which movie topped Twitter engagement?
Box office numbers may not necessarily translate to buzz on Twitter.
By Wendy Parish • Feb. 22, 2015 -
Explore the Trendline➔
zhuweiyi49 via Getty Images
TrendlineTop 5 stories from Marketing Dive
From the evolution of influencer marketing and paid media to the ongoing importance of data and culture, here's a look at key trends driving marketing in 2025.
By Marketing Dive staff -
LinkedIn debuts new company page dashboard with notification center
New features offer page managers better insight into company page activity.
By Wendy Parish • Feb. 22, 2015 -
Ask McDonald's anything—except one thing
Chain's new "transparency" campaign on Twitter raises good questions on what topics are worth engaging with consumers over, and what topics marketers should stay mum on.
By Wendy Parish • Feb. 19, 2015 -
LinkedIn expands version of Marketing Solutions
The five-piece solutions platform is meant to help marketers expand their B2B audience.
By Wendy Parish • Feb. 19, 2015 -
Ad-free Facebook rival Ello hires first CMO
New CMO Rene Alegria told Marketing Dive that the social site is trying to get marketers to rethink what it means to "market."
By Mattie Quinn • Feb. 19, 2015 -
Deep Dive
How social media has changed marketing in only 5 years
For many, it has been a frustrating journey.
By Wendy Parish • Feb. 19, 2015 -
Could Snapchat be worth $19B?
New funding drive comes as app starts to emerge as a marketing platform.
By Wendy Parish • Feb. 18, 2015 -
Medium founder Ev Williams: Online companies shouldn't just be judged by user numbers
The 'time spent' metric is what signifies real value, he said at a conference.
By Wendy Parish • Feb. 18, 2015 -
YouTube says it isn't afraid of Facebook video
Head of content says there is room for influential video content across sites.
By Wendy Parish • Feb. 18, 2015 -
Krispy Kreme sticks foot in mouth with 'KKK Wednesdays'
U.K. branch didn't realize the reference to the U.S. white supremacy group.
By Wendy Parish • Feb. 17, 2015 -
Twitter releases TweetDeck teams to help manage accounts
New feature allows groups to contribute to accounts without password.
By Wendy Parish • Feb. 17, 2015 -
Facebook launches 'Marketing Partners'
Site will replace Preferred Marketing Developers System.
By Wendy Parish • Feb. 17, 2015 -
New York GOP the latest to make inappropriate '50 Shades' reference
Party photoshopped Al Sharpton and NYC mayor Bill de Blasio into an ad that mimics the sexually charged R-rated blockbuster.
By Wendy Parish • Feb. 17, 2015 -
Brands slow to test out Twitter native video
Just a few brands and high-profile accounts have begun to dip toes into Twitter's new feature.
By Wendy Parish • Feb. 17, 2015 -
Facebook photo posts reportedly only have a 4 percent organic reach
Photo posts on Facebook now have the lowest organic reach, with video posts performing twice as well.
By Wendy Parish • Feb. 16, 2015 -
WhoSay is helping fuel the growth of celebrity branded content
As native advertising continues to rise in popularity, the platform is championing native celebrity social campaigns.
By Wendy Parish • Feb. 16, 2015 -
Pinterest halts all affiliate link activity
Move reportedly comes right before launch of 'Buy' button.
By Wendy Parish • Feb. 16, 2015 -
Win for weed: Apple allows pot apps into App Store
Cannabis social app MassRoots led a petition to open up the App Store to pot-related apps.
By Wendy Parish • Feb. 13, 2015 -
Family-friendly brands jump on 'Fifty Shades of Grey' marketing bandwagon
A book that sold 100 million copies is hard to ignore -- despite strong sexual content.
By Wendy Parish • Feb. 12, 2015 -
Facebook wants to 'hypnotize' users with new style of ads
Cinemagraphs will start appearing as ads in the newsfeed soon.
By Wendy Parish • Feb. 12, 2015 -
Apple partners with Pinterest to market iOS apps
'App pins' will include an 'install' button to download the iOS directly from Pinterest's platform
By Wendy Parish • Feb. 12, 2015 -
Technical glitch or not, Netflix hits marketing gold with 'House of Cards' release
The incident shows that sometimes the best marketing is accidental.
By Mattie Quinn • Feb. 12, 2015 -
What's your Facebook ad's 'Relevancy Score?'
The score will help advertisers see how certain ads will perform to the intended audience.
By Wendy Parish • Feb. 11, 2015 -
Niche, a startup that connects social media influencers with brands, has been acquired by Twitter
Niche will help boost Twitter's original content production.
By Wendy Parish • Feb. 11, 2015
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