Natalie Koltun
Editor | @natalie_koltunNatalie is an editor of Marketing Dive who grew up in suburban Minneapolis. She moved east eight years ago to get a B.A. in journalism at the University of Maryland and a Master's in corporate communications from Georgetown. She now covers mobile advertising trends, brand marketing, and creative campaigns. Natalie can be found in Washington, DC, obsessing over cats, volunteering at Children's National hospital, or enjoying time outside with friends.
393 articles by Natalie Koltun
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Chevrolet's WhatsApp game drives awareness of texting and driving dangers
May 26, 2022 -
Minute Maid offers heat relief with Aguas Frescas waterslide delivery
May 25, 2022 -
TikTok's new ad product lets brands crowdsource content
May 19, 2022 -
Pepsi spins cola-infused pepperoni pizza in latest 'Better with Pepsi' push
May 19, 2022 -
Google adds customizable ads on search and YouTube
May 12, 2022 -
Peloton ad spending plunged as new users wane, analysis finds
May 12, 2022 -
Sneaker supremacy: Nike and Adidas battle for brand love
May 10, 2022 -
Starbucks builds out 'third place' with foray into NFTs
May 5, 2022 -
Benefit Cosmetics reinforces gaming link with 9-tournament series
April 28, 2022 -
Campaign Trail: Veuve Clicquot savors small moments and 250 years
April 22, 2022 -
NBA and Google gamify playoffs with virtual app experience
April 21, 2022 -
TikTok set to surpass combined ad revenues of Twitter, Snapchat
April 14, 2022 -
Baskin-Robbins scoops up brand refresh
April 11, 2022 -
Campaign Trail: Logitech for Creators fosters community in debut brand platform
April 8, 2022 -
Skullcandy keys into music, self-expression in yearlong social push
April 7, 2022 -
Adidas goes sci-fi with personality-based metaverse avatars
April 5, 2022 -
Colgate trials tech for real-time ad testing to drive mobile shopping
March 31, 2022 -
Campaign Trail: Lululemon's poetic ode to women's feet
March 25, 2022 -
Meta tops TikTok in mobile ad performance after Apple's ATT changes
March 24, 2022 -
Instacart adds shoppable recipe tool to TikTok, Hearst sites
March 17, 2022 -
Campaign Trail: Ruggable rejects restrictions in debut brand effort
March 11, 2022 -
Acura rolls into metaverse with NFT, first virtual showroom
March 10, 2022 -
Gap champions individuality, self-expression for spring push
March 8, 2022 -
66% of brands spent more on creator marketing in past year
March 3, 2022 -
Merrell favors fresh air over gimmicky self-care gadgets in new ad
March 1, 2022