Natalie is an editor of Marketing Dive who grew up in suburban Minneapolis. She moved east eight years ago to get a B.A. in journalism at the University of Maryland and a Master's in corporate communications from Georgetown. She now covers mobile advertising trends, brand marketing, and creative campaigns. Natalie can be found in Washington, DC, obsessing over cats, volunteering at Children's National hospital, or enjoying time outside with friends.
212 articles by Natalie Koltun
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Campaign Trail: Pringles accentuates distinct design in celebratory holiday spots
Dec. 4, 2020 -
Campaign Trail: Brooklinen builds dollhouse scenes to cast holiday magic at home
Nov. 20, 2020 -
OOH ads could sway shoppers on Black Friday and Cyber Monday, study says
Nov. 16, 2020 -
Ikea helps families reduce holiday pressures in new campaign
Nov. 16, 2020 -
Campaign Trail: Squarespace turns ideas into rockets to inspire entrepreneurs
Nov. 6, 2020 -
Booking.com plugs eclectic towns to honor America's 'cultural mosaic'
Oct. 27, 2020 -
Campaign Trail: The North Face's call for outdoor equity elevates diversity pledge
Oct. 23, 2020 -
Gap wraps up 2020 with hopeful holiday campaign
Oct. 20, 2020 -
Bud Light dials up seltzer sampling with at-home trials
Oct. 14, 2020 -
Campaign Trail: Dickies spotlights DIY spirit and its power to inspire during pandemic
Oct. 9, 2020 -
P&G's pledge for social change embraces 'progress, not perfection'
Oct. 7, 2020 -
How Crocs stepped up during the pandemic and built on fans' trust
Sept. 30, 2020 -
Campaign Trail: Tecate's visual refresh embodies its modern messaging
Sept. 25, 2020 -
Harry's honors men who buck the norm in biggest ad campaign yet
Sept. 21, 2020 -
How TikTok's uncertain future and COVID-19 are transforming influencer marketing
Sept. 21, 2020 -
Belvedere's new brand platform ties ingredient simplicity to nature
Sept. 14, 2020 -
Campaign Trail: Gap leans on brand heritage in unity-focused campaign
Sept. 11, 2020 -
Lowe's unites NFL fans with 'Home Team' player tie-up
Sept. 9, 2020 -
Vita Coco sends coconut greetings in snail-mail stunt
Sept. 3, 2020 -
Knix tells women to 'stop trashing their periods' in new OOH, digital ad
Aug. 31, 2020 -
Campaign Trail: How McDonald's molds people's possessions into minimalist food ads
Aug. 28, 2020 -
Olay extends STEM-focused mission in Women's Equality Day campaign
Aug. 26, 2020 -
Campaign Trail: Adobe illustrates how constraints can foster creativity with virtual film festival
Aug. 14, 2020 -
Campaign Trail: Klarna's oddball ads spotlight Swedish roots, outlandish quirk
July 31, 2020 -
Campaign Trail: Audible responds to canceled summer trips with dreamy airline ads
July 17, 2020