Natalie is an associate editor of Marketing Dive who moved east to study journalism at the University of Maryland. She grew up in suburban Minneapolis drinking three glasses of milk a day and learning to sharpen pencils with a knife. Now, she covers all things mobile, marketing tech and advertising and is getting her master’s degree in corporate communications from Georgetown. She can be found obsessing over cats, working as a candy striper at Children’s National hospital or enjoying time outside with friends. You can reach her at [email protected]
89 ARTICLES BY Natalie Koltun
- July 13, 2018 Campaign Trail: Dollar Shave Club grows up; Kit Kat proposes; Dunkin's 'Fry-Day' song
- July 2, 2018 11 marketing campaigns that made a splash in Q2 2018
- June 29, 2018 Campaign Trail: 7-Eleven Norway's chlamydia ads; LG calls on Ryans; Tiffany Haddish returns to Groupon
- June 22, 2018 Campaign Trail: Burger King Russia's World Cup disaster; Snickers' apology tour; McDonald's debuts the 'Frylus'
- June 21, 2018 HBO calls on Alexa for 'Westworld' voice game
- June 15, 2018 Campaign Trail: Schwinn's 'Stranger Things' success; KFC's Bucket Björn; Tic Tac gamifies gum
- June 14, 2018 Heineken says 'cheers' to spontaneity in new US campaign
- June 7, 2018 Heineken emphasizes global focus with new CEO, CMO
- June 6, 2018 How data and a luxe experience boosted Tea Forte's ROI 20x
- June 1, 2018 Campaign Trail: Pedigree plays virtual fetch; Tums delivers 'TummerTime' relief; A1's meat-scented candles
- May 25, 2018 Campaign Trail: Cintas maps bathroom stops; Ikea lulls people to sleep; Vitamin disruptor delivers
- May 21, 2018 3M explores the daily 'Wonder' of science
- May 18, 2018 Campaign Trail: 3 ways marketers are celebrating the royal wedding of Prince Harry and Meghan Markle
- May 11, 2018 Campaign Trail: SpikedSeltzer, JetBlue nurture niche audiences with food and drink
- April 27, 2018 Campaign Trail: Facebook's mea culpa; Realtor.com makes odd pairing; a viral self-parody
- April 20, 2018 Campaign Trail: 'Handmaid's Tale'-inspired lingerie; Baskin-Robbins twerks; a powerful message on LBGT rights
- April 18, 2018 Time is ripe for Congress to act on data protection legislation, say privacy advocates
- April 16, 2018 5 must-have considerations when working with influencers, according to P&G's legal counsel
- April 13, 2018 Campaign Trail: Deadpool sells out; Nike holds sneaker therapy; Del Monte reaches millennials
- April 4, 2018 Target calls on Google for first voice-activated coupon
- March 15, 2018 Monotype's Nadine Chahine on the impact of language evolution for mobile brands
- March 2, 2018 Campaign Trail: Lacoste makes room for endangered species; a beauty brand flips the script on objectifying women
- Feb. 21, 2018 McDonald's dips into podcasts for another Szechuan sauce promo
- Feb. 7, 2018 Snapchat's redesign reverses slump as user growth, ad revenue surge
- Feb. 5, 2018 The final score: Meet the advertising winners and losers from Super Bowl LII