Chris Kelly
Senior ReporterChris Kelly is a senior reporter at Marketing Dive. His coverage areas include, but aren't limited to, QSR marketing, connected TV and the evolving identity and measurement space. Based in D.C. but raised in South Florida, he is a father of two and tries to watch as many films as possible in the time they allow.
1217 articles by Chris Kelly
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Netflix flexes new capabilities as ad biz doubles geographic reach
May 14, 2026 -
CeraVe taps into basketball lore for latest social-first campaign
May 13, 2026 -
NBCUniversal leans into legacy media status, pushes performance at upfront
May 12, 2026 -
Foot Locker debuts year-round basketball brand platform under new CMO
May 12, 2026 -
How Home Depot is crafting content on the road to the World Cup
May 11, 2026 -
Campaign Trail: Tecate empowers repatriated Mexicans
May 8, 2026 -
Papa Johns’ CMO on driving cultural relevance with a ‘Toy Story’ tie-up
May 7, 2026 -
Amazon, LinkedIn help advertisers reach professionals via CTV ads
May 7, 2026 -
Fox’s refreshed pitch to advertisers connects fandoms to outcomes
May 5, 2026 -
Why American Family Insurance made a reality competition series for Hulu
May 5, 2026 -
DoorDash delivers memes, reality TV moms for Mother’s Day campaign
May 4, 2026 -
How Qualcomm is building an iconic consumer brand for the AI era
May 4, 2026 -
Ford CMO on bringing American values to life for nation’s 250th birthday
May 1, 2026 -
Carter’s CMO on evolving marketing by pairing heritage with progress
April 30, 2026 -
Coors Light elongates name to celebrate World Cup goals
April 29, 2026 -
Snowflake helps unlock data collaborations with consent signals from OneTrust
April 28, 2026 -
CMOs built up CEO trust. Now they must prove they can drive growth.
April 28, 2026 -
Chipotle appoints Fernando Machado as chief brand officer
April 27, 2026 -
Celsius unites sports, music and culture ahead of soccer-centric summer
April 27, 2026 -
How ‘Devil Wears Prada 2’ designed a ‘fashion collection’ of brand partners
April 27, 2026 -
Campaign Trail: 1664 taps multiple Robert Pattinsons to examine good taste
April 24, 2026 -
What marketers need to know as branded films return to screens
April 23, 2026 -
How Powerade’s World Cup campaign attempts to break through a crowded field
April 23, 2026 -
Burger King returns to ‘Star Wars’ galaxy as turnaround push endures
April 21, 2026 -
Snickers extends ‘Hungry’ platform around peanut butter products
April 21, 2026
