Chris Kelly
Senior ReporterChris is a senior reporter for Marketing Dive. A native of South Florida, he moved to D.C. to pursue a career as a political operative before ending up in the lucrative world of freelance arts journalism. Off the clock, he dabbles in cocktail making and voraciously consumes movies and music.
998 articles by Chris Kelly
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Campaign Trail: Oura asks consumers to give them the finger
June 13, 2025 -
Sharpie, Rubbermaid marketer partners with Adobe around generative AI
June 12, 2025 -
Lowe’s launches creator network to build bonds with millennials, Gen Z
June 10, 2025 -
Hyundai pitches hybrids as ‘Best of Both Worlds’ in Paris, Texas
June 9, 2025 -
McDonald’s goes behind the scenes to hype fan-favorite Snack Wrap return
June 5, 2025 -
Chipotle’s brand chief on turning up the heat where brand meets culture
June 5, 2025 -
How Dove’s first creator-led campaign paves way forward for Unilever
June 4, 2025 -
Celsius targets active lifestyles in brand’s largest campaign to date
June 2, 2025 -
Old Navy shows off activewear with Lindsay Lohan in ‘80s-inspired spot
May 30, 2025 -
Kinder Chocolate lets kids’ imaginations run wild in new campaign
May 30, 2025 -
Campaign Trail: Sanpellegrino taps ‘Sopranos’ stars to say ‘ciao’
May 30, 2025 -
How Stitch Fix’s brand platform is helping drive transformation
May 29, 2025 -
How restaurant chains are updating their marketing menus in tough economy
May 28, 2025 -
Why El Pollo Loco’s rebrand invites diners to ‘Get Loco’
May 22, 2025 -
How Lenovo’s CMO balances B2C and B2B marketing in the age of AI
May 21, 2025 -
Chili’s CMO on how ‘culture pops’ supercharge the chain’s sales
May 20, 2025 -
Inside Poppi’s push into gaming as prebiotic soda marketing bubbles up
May 19, 2025 -
How Sprite tapped into a viral TikTok trend for Sprite + Tea launch
May 19, 2025 -
How the WNBA is building on a breakthrough season with fans, brands
May 16, 2025 -
Campaign Trail: Autodesk brings God to Earth to marvel at intelligent designs
May 16, 2025 -
How Warner Bros. Discovery is letting brands tap ‘newstalgia’ for its IP
May 14, 2025 -
Why Airbnb booked a social-first campaign for its experiences relaunch
May 13, 2025 -
Amazon launches AI-powered contextual ads at 2nd blockbuster upfront
May 13, 2025 -
Inside NBCUniversal’s all-singing, all-dancing pitch to advertisers
May 12, 2025 -
How Unrivaled built brand partnerships that are more than logo slaps
May 12, 2025